hello
memorable
goodbye ordinary,
ÉLAN BEAUTÉ
Crafting Visual Identities that captivate
I had the opportunity to design the branding for multiple
Élan Beauté storefronts across the United States,
creating a modern and cohesive visual identity that embodies the brand’s elegance and uniqueness.
Each project was crafted to catch the eye, strengthen in-store presence,
and deliver a memorable customer experience.
discover the storefront
I had the opportunity to work with Stoney Clover Lane for about 3 years,
designed a collection of colorful illustrations, later produced as embroidered patches
for their signature customizable accessories.
Worked across multiple seasonal collections including Halloween, Christmas,
Winter Holidays, Valentine’s Day, Spring & Summer, and Homecoming.
Where illustration meets personalization
STONEY CLOVER LANE
kg luncheonette
July 3rd Dinner Experience
Designed the full visual identity for a July 3rd dinner event,
bringing together illustration, branding, and packaging design.
The project spanned multiple formats including the Airstream graphics, menus, burger packaging,
and a series of custom goodies for the guests, creating a cohesive and playful event identity.
RUMI
Crafting the Visual Identity of a Playful Beauty Universe
Worked on Rumi Beauté’s branding, building a visual language
that is fun, nostalgic, and unapologetically girly.
The identity spans packaging, graphics, and digital touchpoints,
creating a cohesive, expressive brand world.
yay's snack
Created the visual identity and packaging for Yay’s Snacks, turning every bag into a bold, colorful,
and irresistible experience. From playful graphics to mouthwatering designs, the brand now looks as tasty as its treats.
A Snackable Brand Experience
TAILGATE PARTY
Bringing Retro Vibes to the Tailgate
Created the full branding for a 31st birthday tailgate party before the big game.
From a custom logo and football mascot to prints on cups, beer pong tables,
and apparel for the crew, every detail brought a playful, retro vibe to the celebration.
MASCOT DESIGN
Retro, Cute, Playful
Created a wide range of mascots for various clients, from retro-inspired characters to cute, playful designs. `
Each illustration was crafted to bring personality, charm, and fun to brands and events.
paper fever
Crafting the Visual Identity for a paper compant
Developed the visual identity for Paper Fever, a creative paper and stationery studio from the Netherlands.
Created a full set of illustrations for cards, envelopes, and packaging across year-round collections
including Christmas, Valentine’s, and seasonal releases —
combining playful design with a cohesive, sustainable brand identity.
